Jay Vora
Senior Game Producer & Product Leader
Game Developer turned Product Manager with 13 years of experience.
I thrive in the 0 to 1 zone; where problems are complex, timelines are tight, and smart innovative solutions matter the most.
Jack of all trades, master of some
Selected Achievements
Led products with 10M+ downloads and 1M+ users.
Improved activation rates from 55% to 80%.
Increased D1 retention for a mobile gaming platform to 45% (top industry performance).
Reduced development timelines by 70% and load times by 90%.
Led production of 20+ games at PlayShifu.
Hired and mentored 30+ team members across engineering, product, design, content, and QA.
Built and scaled teams from early-stage startup environments to multi-product organizations.
Led cross-functional initiatives spanning product strategy, production, analytics, hiring, and organizational planning.
Contributed to product, platform, and growth initiatives supporting $32.5M+ in venture funding outcomes.
Work Experience
Freelance
Consultant
Sept 2025 — Present- Owned product strategy and roadmap planning for an early-stage gaming startup focused on achieving product-market fit.
- Consulted for PlayShifu on product vision, research, and platform strategy.
- Improved activation from 55% to 80% and supported growth experiments to improve product adoption and multi-product purchases.
TerraByte Inc
Associate Director - Product & Tech (Founding Team Member)
Mar 2023 — Sept 2025- Launched a game creation platform that reduced development time by 70% and supported Terra's $4M seed funding round.
- Led platform and tooling initiatives that accelerated content deployment and live-ops execution.
- Leveraged analytics, player behavior insights, experimentation, and feature prioritization to improve D1 retention to 45%, achieving top-decile performance for the category.
- Built and scaled cross-functional teams across product, design, and engineering.
- Established production processes, milestone planning frameworks, and release management practices that improved delivery predictability across multiple concurrent product lines.
PlayShifu
Lead Developer turned Associate Product Director
Nov 2017 — Mar 2023- Led award-winning products including Orboot Earth and Tacto, serving more than 1M users.
- Led production and delivery of 40+ educational games and interactive products across mobile, tablet, and physical-digital platforms, coordinating multidisciplinary teams across engineering, design, art, QA, content, and business functions.
- Supported Series A ($11.5M) and Series B ($17M) fundraising through product innovation and expansion.
- Owned product initiatives focused on engagement, retention, and growth.
- Optimized development workflows, tooling, and team structures to improve efficiency and reduce delivery costs.
DigiFury Solutions
Lead Game Developer
Apr 2016 — Oct 2017- Led development of a title that achieved 10M+ downloads and top-tier retention metrics.
- Delivered products for major enterprise and consumer brands across mobile, desktop, and VR platforms.
Pescados Software India
Senior Game Developer
Jan 2015 — Jul 2015- Built an MMO virtual world for Real Madrid FC.
IndusGeeks Inc.
Senior Game Developer
Jun 2012 — Aug 2014- Contributed to platform architecture and immersive training products.
Core Competencies
- Game Development (3D and 2D)
- Game Production
- Game Design
- Product Management
- Product Lifecycle Ownership
- Team Leadership
- Phygital Product Design
- Analytical Decision Making
- Global Product Localization
- MVP Development & Market Validation
- Strong Communication
- Mentoring & Team Building
- UI/UX
- Wireframing
Tools & Languages
- Unity3D
- C#
- Git
- Figma
- Notion
- Mixpanel
- Google Analytics
- OneSignal
- Jira
- Postman
- Miro
- AWS
- GCP
- C++
- Javascript
- React
- TailwindCSS
- Astro
Featured Projects
Terra Studio
A game-maker studio tool designed for both game designers and developers, enabling them to create and deploy immersive 3D experiences directly to the Terra Platform
About Me
Hi, I am Jay Vora, a Game Producer and Product Leader with 13+ years of experience shipping games, consumer products, developer tools, and live-service platforms. Experienced in leading cross-functional teams from concept to launch while owning production, product strategy, analytics, hiring, process improvement, and operational execution. Known for solving complex startup challenges, bridging organizational gaps, and driving measurable improvements in business outcomes, across activation, engagement, and retention. Comfortable operating across product, production, engineering, analytics, and business functions to help teams move faster and execute with clarity.
